Monthly Archives

September 2018

Citrus fiber adds functionality to bakery products (Baking Business)

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orange citrus filled jam cookies stacked foodThe U.S. Food and Drug Administration’s final guidance on dietary fiber has opened the door to new ingredients formulators can use to boost the appeal of bakery products.

Benefitting from this change is Fiberstar, Inc.’s Citri-Fi, a fiber ingredient derived from citrus. To create it, the fibrous material leftover after juicing is washed with only water then run through a process to open the fiber up and increase the surface area.

“The entire native composition is preserved with this simple process, meaning that the native pectin, cellulose and hemi-cellulose are left intact,” said Nesha Zalesny, technical sales manager, Fiberstar. “It is the combination of soluble and insoluble fiber that gives this citrus fiber its unique properties.”

One of those properties is the ingredient’s ability to hold 7 to 10 times its weight in water, as well as the ability to emulsify twice that in oil.

“Because it is the whole fiber of the fruit, it is considered a fiber under the new F.D.A. regulations,” Ms. Zalesny said. “It can be labeled as citrus fiber, dried citrus pulp or citrus flour.”

With its ability to bind water, it can be used to keep cakes and cookies soft and moist over time. This function may help improve the texture and freshness of gluten-free products, too. And its emulsifying properties make citrus fiber a possible egg and oil replacer in baked foods.

“Reducing egg or oil in certain bakery products reduces the moist mouthfeel and, depending on the baked good, can negatively affect the texture and structure,” said Jennifer Stephens, vice-president of marketing at Fiberstar. “Citrus fiber with both insoluble and soluble components holds water tightly to improve the texture of egg- or oil-reduced baked goods over shelf life.”

Donna Berry
Citrus fiber adds functionality to bakery products 

Citri-Fi Bakery Usage Guide

Fiberstar Launches New Natural Fiber for Pet Food and Treats (Pet Age)

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dog bones and treats on table

The recent humanization trend in pet care is one of the primary market trends driving a plethora of new companion pet products. In the past, pets served to protect the house and farm, eliminate predators and rodents and haul heavy loads. Today, pets are not only part of the family, but in some instances, these furry beings are people’s children. In response to the exploding pet care market, Fiberstar, Inc. launched Citri-Fi 150 natural citrus fiber to improve the texture, enhance nutrition and provide cost savings in pet food and treats.

“We are pleased to launch the Citri-Fi 150 citrus fiber. This natural ingredient rounds out our portfolio of offerings,” says John Haen, CEO and president of Fiberstar, Inc. “We not only offer our flagship Citri-Fi to the food and beverage industry, but now, also to the pet food and treat segment.”

Citri-Fi is sustainably produced from byproduct of the citrus fruit. The patented technology is a mechanical process which is free from chemicals and opens up the fiber to provide high water holding capacity and emulsification properties. Citri-Fi 150 offers a multitude of benefits in various pet treats. In injection molded bones, this natural fiber aids in flowability and mold release as well as adds strength to extend chew times. In semi-moist treats, this natural fiber binds the water to improve the meat-like texture in addition to minimizing crumb. Other benefits include moisture retention, reduced stickiness and texturizing.

“Citri-Fi 150 offers pet food and treat manufacturers a cost effective, functional fiber which is unique versus lower functioning fibers on the market,” Haen said. “Our patented technology and manufacturing process gives us the flexibility to create new products for new growing markets like companion pet.”

The same functionalities and cost savings that Citri-Fi 150 provides pet food and treats benefits certain applications within the meat and bakery categories. This includes extending meat while maintaining texture and quality. Within baked goods, the Citri-Fi binds water to improve freshness over shelf life.

Citri-Fi 150 is grain-free, non-GMO, allergen-free and made in the USA. This plant-based ingredient contributes fiber and can be labeled as citrus fiber, dried citrus pulp or citrus flour which resonate well in the natural human and companion pet food markets.


Better-for-you category offers more choices in ingredients, formats (Snack & Bakery)

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better-for-you cupcakes with yellow frosting and candy pearlsAs you walk down the aisle of your local grocery store nowadays, you’ll find more better-for-you snack and bakery choices. Companies know that consumers are reading ingredient labels more closely—and even private label is getting in on the game.

Article Source (click here)
Liz Parker (August 14, 2018)

Clean-label detailed

“When it comes to sourcing, consumers are increasingly more knowledgeable about food ingredients, which influences the products they purchase,” says Frank Flider, oils expert, QUALISOY, Chesterfield, MO. “They are no longer satisfied with merely knowing that a food is nutritionally beneficial—they want to know why.”

In baked goods, shortenings are important ingredients for cakes, cookies, doughnuts, pastries and icings, notes Flider. “Nutritional needs must be balanced with the desired performance of the oil or shortening in question.”

When it comes to fats and oils, the main nutritional attributes that are considered include low saturates and high monounsaturates. High-oleic soybean oil, which can be used as a fat source or a frying oil, contains lower saturated fat and three times the amount of monounsaturated fatty acids compared to conventional and other high-stability oils, explains Flider.

“Oils are typically 20 to 30 percent or more of snack foods and baked goods,” says Mary LaGuardia, Omega-9 Oils market manager, Corteva Agriscience, DowDuPont, Johnston, IA. “Formulating these foods with oils that have a healthier profile—for consumers and the environment—delivers the better-for-you options consumers crave while still providing the functionality and performance producers require.”

More consumers now look for foods produced in a sustainable way, remarks LaGuardia. She notes that high-performance oils such as high-oleic Omega-9 Canola Oil meet this requirement.

“Omega-9 Canola Oil is naturally stable, so foods stay fresh without additives or artificial preservatives,” adds LaGuardia. “The unique fatty acid profile in Omega-9 Canola Oil was developed through traditional plant breeding, providing manufacturers a Non-GMO Project Verified option.”

Some fibers are more label-friendly than others. FDA announced this past June that chicory root fibers will enter the newly established list of approved dietary fibers, says Jon Peters, president, BENEO, Inc., Parsippany, NJ. This means that BENEO’S ingredients (Orafti inulin and oligofructose) will continue to appear as dietary fibers on the Nutrition Facts panel.

Consumers are largely aware of the beneficial effects of dietary fibers, but the majority of U.S. consumers still have difficulties reaching the recommended daily intake of 25 grams per day, notes Peters.

Cargill’s Oliggo-Fiber chicory root fiber offers a label-friendly option to incorporate more fiber into almost any baked good or snack, without affecting the taste or texture of the final product, says Pam Stauffer, global marketing programs manager, Cargill, Minneapolis.

“Chicory root fiber can aid in sugar reduction. It provides key functional properties, including helping to modulate the flavor of some high-intensity sweeteners and acting as a bulking agent when removing sugar from a formulation,” says Stauffer.

Fiberstar, Inc., River Falls, WI, recommends Citri-Fi to boost the nutritional profile of baked goods, in addition to improving texture and quality over shelf life, says Jennifer Stephens, vice president of marketing.

“Some product developers look to reduce fat or oil within baked goods. Because Citri-Fi holds water tightly, this natural ingredient can be used to replace up to 50 percent fat or oil within bakery items like cakes or muffins,” explains Stephens. “The moisture retention over time improves the fresh keeping over shelf and creates a texture and mouthfeel similar to the full-fat version.”

Added sugar is also seeing increased scrutiny. “To decrease the burden of diseases such as diabetes and tooth decay, the WHO has recommended that the intake of free sugars should not exceed 10 percent of total dietary energy intake,” says Els Vandenberghe, Ph.D., product development technologist, Taura Natural Ingredients, Olen, Belgium. “However, sugar reduction through reformulation is challenging because it can cause changes in flavor and texture balance, food functionality, shelf-life, and cost.”

Taura recently released its JusFruit no-added-sugar fruit pieces, which can be added to cookies and other baked goods. In a blind taste test, 26 panelists tasted a full-sugar cookie, a cookie with 30 percent reduced added sugar, and a cookie with 49 percent reduced added sugar with JusFruit pieces. The cookies with the JusFruit pieces outscored the other two versions on overall taste, says Vandenberghe.

“Not only were the cookies with our pieces perceived as just as sweet as the full-sugar version, they were also liked more, making them an ideal solution for sweet bakery products,” Vandenberghe adds.

Stevia-based ingredients are also creating new opportunities for reduced-sugar baked goods and snacks, says Stauffer. With Cargill’s ViaTech stevia sweetener, snack manufacturers can achieve optimal sweetness and significant sugar reduction, without sacrificing taste, she notes.

Another ingredient that consumers are looking for on the shelves is protein. “Consumers demand for products made with plant protein is here to stay, but uncompromising expectations for great taste and texture come with its mainstream appeal,” says Matthew Jacobs, global product line leader, plant proteins, Cargill. “With that in mind, Cargill recently signed a joint venture agreement with PURIS, the largest North American producer of pea protein.”

Cargill Cocoa & Chocolate also offers customized, protein-fortified products leveraging various protein sources from dairy to plants, says Gretchen Hadden, marketing communications manager. Food manufacturers can leverage these capabilities to maximize great-tasting products, while also creating opportunities for high-impact packaging claims around protein.

Sweet potato ingredients naturally add better-for-you allure. “Shoppers are interested in unique ingredients in unexpected places—especially ingredients that offer nutritive benefits,” says Paul Verderber, vice president of sales, Carolina Innovative Food Ingredients, Inc., Nashville, NC. “Our sweet potato ingredients fall right in line with that trend.”

According to USDA, sweet potato consumption has increased more than 70 percent in the past 12 years, as consumers have grown more aware of the sweet potato’s richness in vitamin A, beta carotene, complex carbohydrates, mineral content, and fiber, adds Verderber. He recommends sweet potato ingredients for products like chips, bars, muffins and cookies.

Sodium reduction is also a priority for manufacturers. “Last year, Cargill invested in a new potassium chloride facility in Watkins Glen, NY,” says Janice Johnson, Ph.D., technical and applications service lead, Cargill Salt. “Potassium chloride can help enable sodium reduction rates of up to 50 percent in a wide range of applications, including baked goods and snacks.”

FDA is enforcing a new Nutrition Facts Panel, starting January 1, 2020, for companies earning $10 million or more in annual food sales. The change requires potassium amounts and percent daily value to be listed, and lowers the daily value of sodium from 2,400 mg to 2,300 mg.

SaltBrite from FlavorHealth, North Brunswick, NJ, helps manufacturers maintain desired salty taste while enabling a 30 to 50 percent reduction in sodium content. “In sensory tasting, consumers preferred a 40 percent reduced sodium cheese sauce made with a SaltBrite natural flavor solution over the control sauce,” says Ryan Loy, Ph.D., assistant director, technical product management.

Some bakers opt to use baking mixes to simplify production, as these are going clean label, as well. Dawn Foods, Jackson, MI, now offers clean-label bases and mixes, including for crème cakes, brownies, and yeast-raised and cake doughnuts, notes Adam Graber, senior director, global innovation. They have no artificial colors, flavors, preservatives or sweeteners, and contain no PHOs or HFCS.

In October, Dawn Balance Cleaner Ingredients will be available, a portfolio expansion with 14 new offerings that complement Dawn’s other clean-label products (previously referred to as Bakers Truth).

Forward-trending products

Freshyfare, Union, NJ, creates collagen-infused products. Christie Lombardo, CEO and founder, notes that the company offers BreakFast Bars, a meal-replacement bar that includes collagen, amino acids, grass-fed whey protein, fiber, cocoa nibs and chia seeds. Other protein-focused products include Protein Pound Cake, Rice Christie Treatz and Whey Better Browniez.

NuttZo Bold BiteZ bars, which also include collagen, were released in January 2018. The bites are available in two flavors: Power Fuel + Collagen, and Peanut Pro + Collagen.

“Better-for-you foods also go hand-in-hand with a green lifestyle—sustainability, in particular. Consumers, when given the choice, tend to opt for more-sustainable oils,” says Flider.

TERRA chips made with avocado oil hit shelves in March 2018. The sweet potato chips are available in both TERRA Sweet Chipotle and TERRA Sweets Medley flavors.

A Sweet Sriracha chickpea snack from The Good Bean, Berkley, CA, was released in February 2018, and is cooked in coconut oil. The brand recently released a Grab and Go line. “We are very excited about the Grab and Go line, because we think it is the perfect discovery size. Our category is still emerging, and there is a lot of runway with regard to encouraging awareness and trial with new consumers to the space,” says Sarah Wallace, founder and CEO.

Wallace says people often have the impression that healthy snacks don’t taste good. “Our snacks taste like delicious corn nuts, except lighter and crispier. And our flavors are addictive.”

Ideal Snacks Corp., Liberty, NJ, recently developed a Blueberry Cobbler Breakfast Popper. “Consumers love to snack, and they love to eat their breakfast on-the-go,” says Gunther Brickman, vice president, contract manufacturing. “As we think about this space, we think brands that already have some equity in the breakfast market have a great opportunity to expand their business with on-the-go consumers.”

As long as better-for-you products continue to taste delicious and have clean labels, consumers will continue to flock to the better-for-you aisle.

“Today’s snack and baked goods products are of a much higher quality than those of the past, particularly in terms of flavor and texture,” says Flider. “Many of today’s better-for-you snacks and baked goods are as satisfying as the foods they’re meant to replace.”